Interface: 59. The Showroom Idea

http://interface.fm/59

Amazon has spent the last few years slowly killing off the traditional bookstore (and many other stores along the way). Now Amazon has opened a physical bookstore to help those indecisive buyers find books that might enjoy. Nordstrom is doing the same, allowing you to shop online, and have a personally tailored shopping experience in store. The question is, do people actually want to shop like this?

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